Calling all service providers & course creators...

Strengthen Your Sales With Email

research-driven & conversion-focused email strategy, copy, and consulting

Calling all Service Providers & Course Creators...

Strengthen Your sales With Email

research-driven & conversion-focused email strategy, copy, and consulting

join companies who Have put their trust in Kristi

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as a business owner, one thing is certain...

Do you have a course or service that’s just NOT selling the way you had hoped?

You’ve probably wondered:

How can I optimize a sales system to convert visitors into ready-to-buy clients or students?
Why are my emails so dang time consuming to put together?
How can I optimize my emails for more conversions and SCALE this business?

Your business is your baby.

You’ve painstakingly packaged your YEARS of expertise into your offer.

Your business is the result of your blood, sweat, tears (and not to mention hours upon hours.. upon even more hours of your time).

Whether you offer a service or a course, one thing is CERTAIN…

>>> You want your sales dashboard to light up like a 4th of July fireworks show.

You dream of:

Game-changing income
Being borderline annoyed by how often you get that “ding” notification of another sale OR calendar notification of a booked client call
Looking back on today and thinking “I had no idea my business was about to explode”

You’ve landed here for one of two reasons:

1. You’re pulling your hair out trying to figure out why your emails aren’t converting…

2. You’re just beginning your email journey and want strategy so good your prospects can’t help but SMASH that buy (or book a call) button with the enthusiasm of a kid waiting to see the next Marvel movie.

That’s where I come in.

Hi, I'm Kristi "the mind-Reader" Durham

I help service providers & course creators grow their sales using meticulous email strategy and research-driven conversion copy.

Okay, I don’t really read minds. But I do the copywriting equivalent to reading minds.

By working with me, you have access to my experience and training in the art and science of conversion copywriting.

That’s a fancy way of saying I use psychology and research to craft an email strategy designed to make you more money.

What Kind of Email Help Do You Need?

The Email Upgrader

Not ready to hire an email strategist? Make more money with your existing (or planned) emails.

Tell me more

The Express Email Expert

Don't have time for paperwork? Skip the formalities and get a ready-to-send email sequence in 7 days.

Tell me more

Spot me in the wild

What Clients are Saying

Having a trusted partner to help in the process is invaluable. Kristi's ability to discern useful from irrelevant data, organize it, and share her messaging insights as a conversion copywriter makes projects ridiculously easier and more fun.

As a high-growth marketing automation firm, our hunger for meaningful, high-converting content is insatiable. We hired Kristi as a direct-response copywriter to increase our capacity to help our members build their email lists and turn them into a stream of appointment leads. Kristi's work has had an immediate impact on all our campaign metrics: open rates, CTR, conversion rates, and acquisition costs. She is detail-oriented, focused on delivering great work, and super fun to work with.

I SUPER appreciate and value your ability to distill messaging into a simple, relatable story. Any brand or company who is making a big push to grow through authentic connections by starting conversations (online, in person, or digital), should HIGHLY consider hiring you. There's one more thing that makes you unique. Your unshakable desire to nail it. To continually ask "why" in order to deeply understand the brand, the positioning, and the reasoning behind everything. As we've worked on together, you know how important it is to have a crystal clear reason behind EVERY sentence and EVERY word in your copy. Wishing you and your soon-to-be clients a future filled with game-changing results!"

Kristi is extremely organized and pulled out information during our interviews that have made an impact on my communications and customer care systems. I have reduced the amount of time with brand new clients, but providing a streamlined introduction, and I have an easy way of getting testimonials from them once our transaction is complete. Less stress, better service!

Kristi is an ABSOLUTE dream to work with. She really took the time during the on-boarding process to get to know me and my site plus exactly what I wanted help with. Her work is always delivered ahead of time with no nagging on my part. She is very thorough and fabulous with details. She's always open to adjusting our strategy and making changes. I couldn't ask for anyone better!

It has been awesome working with Kristi. She is reliable and extremely good at what she does. She is competent and detail oriented. Her business skills, writing abilities, and communication skills are excellent. She consistently exceeds my expectations and I feel very lucky to be working with her!

Kristi picked me up and put me right in front of the finish line.
Kristi is like that Mario Kart floating cloud thing — she gave me a head start by picking me up and putting me way closer to the finish line. All I had to do was drive myself over the line. What I loved most was she was as excited and committed to figuring out that spark/special sauce in my client’s service. It’s such an asset to have someone who cares as much as me to find that.

Wanna turn your emails into a lead gen machine?

Get the critical email marketing strategies you need to scale your business with email.

You’ll learn storytelling, optimization strategies, copywriting techniques, and more. Join me weekly!